Why I Watch the Hallmark Channel

Why I Watch the Hallmark Channel

It’s a Saturday afternoon in mid-July and I’m sitting at home watching Mistletoe Over Manhattan on the Hallmark Channel. If it sounds like a Christmas movie, you’d be correct. Both Hallmark stations are featuring Christmas in July this summer, running previously aired Christmas programs. I’ve seen this one numerous times, as I did the one that was on when I first turned on the television. But I’m still plopped down on my sofa, pretending to get work done, as I veg out in front of the TV — because it’s too hot to be outside — watching Christmas movies in July!

I haven’t always watched the Hallmark Channel; and I certainly typically reserved the watching of Christmas programs for the holiday season. But I’ve seen my own consumption of these programs increase, throughout the year, over recent years; especially the last three. And according to several articles I’ve read recently, apparently I’m not the only one.

Forget about the talks regarding the increase in primetime ratings, the shift in gender demographics, and growth of viewers among the coveted 18-49 year olds.  I personally started watching the Hallmark Channel as an escape from the world which seems to have suddenly started to lose much of its collective minds! As much as I don’t believe in burying my head in the sand; not remaining informed about the things going on around me and what’s happening in our country, the bombardment of negative, divisive, and depressing news that’s filled the small screens lately has become too much to consume on a regular basis..

I no longer enjoy watching dramas and crime stories, because the plots are too real; many times snatched right out of the headlines of the day. Reality TV is a train wreck, the talent shows seem rigged, and most of the sitcoms are no longer family-friendly.

In the past, I’d always turned to stations like HGTV and the Food Network to get away from all of the craziness of the real world. They were such great stress relievers. But they’ve changed so much over time that they are no longer enjoyable to watch. I mean, HGTV seems to only be about renovating, flipping, and buying homes. Gone are the decorating shows and programs focusing on actually THE home; and people enjoying being at home! They might as well call themselves H-TV, since there’s pretty much nothing going on with the “G” category of their name — no gardening shows whatsoever. And if you’re not interested in people competing, you might as well forget about watching the Food Network; at least not at night! Of course, that’s the time of day when most working people get a chance to watch anything.

What the Hallmark and Hallmark Movies & Mysteries channels have figured out is the adult formula of Disney! The programming is simple — positive, family-friendly, uplifting, encouraging, and inspirational. The Christmas shows are almost always stacked with the stereotypical trappings of the holidays — overly decorated homes, lots of glitter and gold, snow covered yards, roaring fireplaces and fire pits, snowball fights, plenty of homemade cookies and a gingerbread house, hot cocoa and cider, and of course an ice skating rink — mostly all in the same show! And then there are the romance programs; sectioned off seasonally — February’s Valentine’s Day programming, Spring romance, June weddings, summer and autumn themed love stories, which all have the story line predictability of a sunrise over the Atlantic ocean!

And in spite of knowing all of this…I love it! We all do; those of us who keep helping to grow the Nielson ratings for this network.

But why do we love it? Why do I watch the Hallmark Channel?

  • No politics! Not even when there’s a politician in the storyline.
  • No murderers.  Though someone has usually lost a mom or dad; a spouse, or child, and that loss is typically what brings them together with the family or love interest in the story.
  • Family first. The importance of family, even in conflict, is never taken for granted, and ultimately, the “good” character traits are attributed back to someone important in their family.
  • Everyone who loses a job, finds a bigger, better one. Or they strike out on their own, following their passions and dreams that their regular job kept them from achieving.
  • Love wins. Even if the person has to discover the true meaning of love along the way, and/or ends up with someone different than who they thought they were in love with.
  • No illicit sex scenes and no profanity. I can watch Hallmark with any age member of my family and friends.

I watch the Hallmark Channel in part to be reminded that good entertainment doesn’t have to include sex, drugs, violence, and heaven forbid — politics! People are interested in their entertainment —  music, movies, literature — to be entertained; to enjoy their time in front of the screen or in a book. I think that too many writers, television and movie studios and executives, songwriters and music artists forget that. 

I think Hallmark is accomplishing that, at least in my household, and with many of my friends.

Now, if they would only work on the lack of diversity in their programming!

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What Did You Get for Christmas?

Did you get what you wanted for Christmas? Was it a brand new guitar? No? Perhaps you already have one that’s been collecting dust because you never learned how to play. Or maybe you play a little, but haven’t figured out how to go from amateur hobbyist to a professional guitarist. If you’ve ever wanted to learn how to play guitar and work professionally at it, but haven’t found a teacher who can also share tips on making it in the music business, then meet singer/songwriter, and classically trained guitarist Robert Arthur! 

 
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In addition to his one-on-one personal lessons offered locally in Nashville, TN, Robert is now accepting guitar students via Skype and FaceTime. A graduate of the University of South Carolina with a Bachelors degree in classical guitar performance, Robert was a full-time guitar teacher in Union, SC before moving to Nashville in 1992. He has toured extensively with country music artists Brad Paisley, Jeff Bates, The Henningsens and many others, and has performed with legends like Johnny Cash and Waylon Jennings, and shared the stage with a number of other country music stars. 

“My guitars have seen all the lower 48 states, Canada, the Caribbean!” Robert Arthur

As a studio musician, Robert has spent many hours in different types of studios, recording hundreds of sessions, from very low-budget demos to major label records. As I songwriter he has been blessed to have had three major publishing deals, and over 100 songs recorded by small independent country and Gospel music artists, and major-label acts such as Chris Young and Brad Paisley. One instrumental cut with Paisley was nominated for a Grammy.

Robert wants to put his vast experience to work for you helping to equip you in many styles, on acoustic or electric, and to share his special insights for the guitar playing songwriter! He is passionate about the guitar and would love to put that passion to work for you! Contact Robert Arthur at: SirRobArtMusic@bellsouth.net for more information about pricing, scheduling, etc.

MERRY CHRISTMAS TO ALL!

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Merry Christmas! I hope you are all doing well, and that this past year has been good to you. For me and Gloria Green Entertainment, it’s been a year of transition. Three years ago, I was teaching part-time as an Adjunct Professor at MTSU while still running my company on a full-time basis. It was the perfect pairing since I was teaching Music Business students in the Recording Industry department. Fast forward a year later, and I suddenly found myself working full-time at MTSU — teaching Artist Management, Concert Promotion & Touring, Music Publicity, and Survey. The time I could devote to my company shifted to a part-time basis (thus my absence from and irregular postings to this blog). Then, earlier this year, I was hired as a tenure-track Assistant Professor! Who knew how the last five years would play out?!

I love teaching! I love sharing my knowledge, my experience, and even my contacts, with the next generation of music industry executives, producers, and performers. Part of that commitment for me now includes launching MTSU’s first ever Talent Agency class back in January, developed with the aid of several MTSU talent agent alums. And now, focusing my attention towards the completion of a Music Publicity textbook.

Yes, there’s much I am thankful for, and feeling more than blessed at this new direction God has taken me. Gloria Green Entertainment is still here; I have no plans of closing it. As much as I love teaching, I plan to continue to commit time to also helping people already out there working in the music and entertainment industry. I am still available for PR and consulting work; and I continue to do some writing, and even artist development. My most recent personal venture and passion is Catching Raindrops in Water Buckets. Check out my blog at http://www.catchingraindropsinwaterbuckets.com or postings on Twitter (@catchingtherain).

I pray you enjoy this wonderful season in the year and this season in your life. Blessings to you and your company, business, ministry, and family in the new year!

All of Life’s Best,

Gloria Green Entertainment!